TAG is a digital social technology and GovTech solution that drives digital transformation in municipal public management by integrating data from the education, social assistance, and health sectors. With a focus on smart intersectorality, TAG promotes data-driven and evidence-based management, generating strategic intelligence to support effective decision-making and strengthen public policies aimed at the protection and development of families.

Aligned with the principles of smart and human-centered cities, TAG puts innovation at the service of equity, social protection, and the creation of fairer and more

connected communities.

Current Status

The strategic priority lies in the formal constitution of the TIA Panel (TAG IA) as an autonomous social organization and a public good, which strengthens its governance and institutional sustainability. In the technical field, the central advancement materializes in the construction of a data interoperability architecture between health, social assistance, and education. With the individual at the center of care, this structure enables a systemic view of human development, improves public policies, and expands the capacity for data-driven decision-making.

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Historic

The development of TAG began in 2011 and all features were built in a participatory manner, involving THP researchers and technicians from the administrative area of municipal schools in Santa Luzia do Itanhy. The system is licensed as open source (GPL license) and our proposal is that, once implemented, there will be no additional costs for maintenance and version updates for the municipalities. As the data is stored in the cloud, the system also allows interoperability between municipalities, so that if a student moves from one municipality to another, which also uses TAG, the student’s data can be transferred to the base of the new municipality.

The first version for education was ready in 2013 and, at the end of 2014, the TAG was selected by the Brazilian Ministry of Education (MEC) to be included in the Educational Technologies Guide, which is a recommendation from the MEC for educational solutions for States and Municipalities. The system includes multiple functionalities, such as registration records, attendance, grades, meals stock control, electronic diary, extraction of reports and also supports the management of conditionalities of the federal Program “Bolsa Família”, in addition to being integrated with EducaCenso, from MEC. Right at the beginning of the development of the education version, we also worked on generating an initial health version, due to Hb Social Technology. This version allows recording data on students' weight, height and hemoglobin level, making it possible to assess malnutrition or obesity, by calculating the Body Mass Index, and whether the student has iron deficiency anemia, in addition to managing the entire campaign for diagnostic and treatment of anemia. In 2025, TAG consolidated its strategic position in modernizing Brazilian public management, expanding its territorial presence to 12 partner municipalities and strengthening its work with education networks. By monitoring and managing approximately 167,906 students, the initiative reaffirmed its commitment to concrete results, structuring a solid data culture and promoting the systematic use of information as a central tool in planning, decision-making, and improving educational policies. The year was also marked by important technological and structural advancements in br.tag, consolidated as a modular and scalable web system. The adoption of the SaaS model brought a more flexible architecture, with access control by plans and permissions, ensuring greater security and stability to the platform. New modules were also launched, such as Waiting List and Online Enrollment, which optimized entry into the public school system and increased transparency for families. In parallel, there was investment in the autonomy of municipal teams, with the production of videos, manuals, and FAQs, strengthening local capacity building and reducing dependence on external support. The system raised its level of analytical intelligence by strategically advancing on two complementary fronts. With the Health Monitoring module, it expanded its scope in the Health at School axis, monitoring indicators such as BMI (Body Mass Index) and concretely strengthening the integration between the Education and Health departments. Simultaneously, the consolidation of the TIA Panel (TAG IA) structured a robust Data Warehouse, capable of integrating operational data with public databases such as PNAD, the School Census, and QEdu, transforming dispersed information into strategic knowledge for more precise, integrated, and impact-oriented decisions.