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Arte Naturalista is a Social Technology that seeks to identify and develop local talents in illustration techniques, such as watercolor, pointillism, graffiti and pastel, inserting the teaching of visual arts in schools and promoting sustainable businesses in the area.

 Current Status

In 2025, Arte Naturalista will operate in Laranjeiras, Sergipe, and its main objective will be to improve its Reapplication Handbook, a technical-pedagogical document that is essential for the dissemination of its methodology. At the same time, an exhibition will be designed to celebrate the artistic production and creative development of the students from the municipal public school system involved in the project. This event will not only validate the educational path of the young people, but will also serve as a catalyst for public appreciation of the impact of Arte Naturalista on the community.

Historic

Started in 2013, Naturalist Art aims to give new meaning and value the importance of preserving mangroves through visual arts, in this case using illustration techniques. Inspired by the local scene, students at municipal schools learn to illustrate the region's fauna and flora, raising awareness of the importance of preserving the environment and strengthening the community's identity, through the appreciation of natural wealth, way of life and knowledge locations.

As students develop their artistic skills, they become part of a group of illustrators responsible for reapplying the Naturalist Art methodology, disseminating knowledge to students in public schools in their respective communities. At the same time, the project also focused on encouraging entrepreneurship, so that, in 2016, the first design and fashion startup in Santa Luzia do Itanhy, Casa do Cacete (CDC), emerged. In 2019, designer Daniel Moraes held an innovative artistic residency with Arte Naturalista students, from which 3 murals were developed that served as the basis for the creation of the “Muralista” collection. In 2021, after the pandemic, the project began to incorporate the learning of digital illustration techniques, through workshops taught by visual artist Miro Dantas, using the Procreate application. This innovative work resulted in the creation of the “Seres Imaginários” collection, by Casa do Cacete. In 2022, Arte Naturalista continued the training workshops in traditional and digital drawing and painting techniques, resulting in the development of two prints for Casa do Cacete and for the production of hydraulic tiles, in partnership with Tecnologia Social Cultura em Foco.

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Results 

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3.922
Indirectly benefited

10
Trained reapplicators

5
People benefited through the creation of 3 indirect businesses

Material resources

Caderno arte naturalista

Planning Notebook of Classes 

Cartilha arte naturalista

Reapplication Guide 

Recognition

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Von Martius Sustainability Award 2016

Banco do Brasil Foundation Social Technology Certificate 2021

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Business generated

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Casa do Cacete 

Gallery

Interaction with others projects

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SANTA LUZIA DO ITANHY (HEAD OFFICE)

Av. Principal, 272 Crasto Village

Santa Luzia do Itanhy - SE

Brazil

CEP 49230-000

thp@thp.org.br

ARACAJU (OFFICE)

Neo Office Jardins
Av. Dr. José Machado de Souza, 220 - room 1509 - 15th floor, Jardins, 
Aracaju - SE, Brazil
CEP 49025-740
Tel: +55 79 3027-6866

CNPJ: 05.929.852.0001-81

Requests related to the LGPD? Please contact the Data Protection Officer of The Human Project at dpo@contego.com.br.

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